top of page
self portrait by Grayson Simon
Grayson on set. BTS photo by Dani Schmid

Graydaughter Creative works directly with clients and agencies to develop compelling creative & strategy, helping lifestyle-driven music, entertainment, and consumer brands meaningfully connect with their audiences through an array of services spanning strategy consultation, art direction, and production of campaign-ready photo & video assets optimized for multichannel distribution.


Uniquely perched at the intersection of creative production, marketing, advertising, event curation, and experiential design, Graydaughter Creative tactically marries a rich array of experience and skills well adapted to support a dynamic range of needs from creative strategy, project management, and production on a by-project basis.

Grayson has produced, directed, captured, and contributed to brand creative across photo, video, and independent film productions spanning the music + culture, CPG, food + bev, fashion, beauty, automotive, active and alternative lifestyle spaces.

As a photo-video art director, she relays visual narratives through still 35mm film + super 8mm motion film, as well as digital photo + video. 

She's most passionate about work that honors collective introspection, venerates human drive and self-determination, celebrates passions and community, questions conventional boundaries, embraces and explores subcultural identities, and empowers evocative creativity.


Select Clients:

Andmoreagain Presents, Hiker Agency for LT Apparel Group (adidas kids, Carhartt Kids, French Toast), Food Seen Agency for Suntory Orangina, 
Suntory BOSS Coffee, Suntory All-Free, Pepsico Nature's Twist, Southern Season, Accelerant Research, Slaughter Nostalgia, Brittle Fang, Teens In Trouble (Asian Man Records), Planned Parenthood, Girls Rock NC, Two Dots Studio.



Notable Work / Projects:

Music Promoter - central North Carolina

marketing manager | support booking | artist relations, production

"Transfiguration" - an Immersive Music/Film/Art Festival
creative producer | experiential design | curator | production


"Hands In Dirt" - a short doc film in collaboration
with Little Light Creative + Two Dots Studio.
art director | strategy




Mexican Summer [2023]
New Noise Mag [2022]
Punk [2022]
Under the Radar [2022]
Brooklyn Vegan [2022]
INDY Week [2019, 2021, 2021]
WUNC [2021]
Fashion New Order [2020]
Thrillist [2017]
Eater [2019]
Visit Raleigh [2018]

bottom of page