GrayDaughter is a visual and experimental artist whose subversive photographic and motion work often lenses members and artifacts
of subcultural communities, focusing on themes of collective introspection, raw, intrepid emotions, and provocative sensations.

Her approach to analog still and motion film marries the houses of music culture and documentary filmmaking, striking a distinct-yet-authentic visual balance between intimately shared slice-of-life moments and fully-choreographed arthouse scenes.

Her agency and independent commercial work has spanned  creative production, CPG advertising, and music marketing,
and has been deployed across web, radio, print, and Social,
including but not limited to editorial, PR campaigns, Social-first ads, physical album covers, digital music releases, artist + tour promo,
music videos + visualizers, e-commerce, brand campaigns, sizzle reels, and documentary film. 
 

​She has notably worked with festivals, booking agencies, and artist management teams on tour, live music, and event marketing
(CAA, UTA, TBA, The Team [formerly Wasserman], Ground Control, High Road, Crush Music, Psyched! Fest San Francisco, Risers Fest, etc.) and has shot and produced live tour visuals and  music videos for names in music such as Sofia Isella, Chat Pile, Wednesday, and Thou.

Highlights from her agency work portfolio include producing regionally-localized (USA) digital and Social-first branded content for international CPG brands (ORANGINA, SUNTORY Boss Coffee, SUNTORY All-Free,  Nature's Twist, etc.), art directing branded video productions for LT Apparel Group (Addidas kids, French Toast, Carharrt kids), and working alongside acclaimed director and filmmaker Lance Bangs as a music video casting director on a Field Recordings production.

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